Analytics and Tag Management

Analytics and Tag Management

Understanding the data that is being processed and captured on your website can be a daunting task for any business owner. Luckily, our team at Lau Marketing has the experience and knowledge to help you decipher through the important data points. We are skilled at extracting the toughest and most detailed data points in your analytics program to help make strategic business decisions.

Not only can we help set up and maintain your analytics program, we are also fluent in setting up tags within your website to help track consumer behavior. With the use of Google Tag Manager, our team can implement tracking solutions that will track metrics such as video views or document downloads to help measure your marketing campaigns.